Ah, AMP… Accelerated Mobile Pages… what a sordid history. Launched in 2015 and taking the internet by storm, AMP was thought to be the answer for a faster web experience. The idea was that sites would use a simpler set of standards designed specifically for mobile users. Google would then … Read more
Google has a long tradition of naming products as confusingly as possible. Add this one to the list. Subscribe with Google allows publishers to offer subscriptions or accept contributions on their sites. In the past, the service and the tool for setting up the service was all called Subscribe with … Read more
You set up a paywall on your site using Subscribe with Google (SwG). When a reader subscribes, Google manages access. As long as the reader is logged into their Google account, Google let’s them pass through the paywall seamlessly. You have access to the subscribers name, email address, status, payment … Read more
There are two general ways to add a paywall to your site. Client-side or server-side. The code for a client-side paywall is implemented in the reader’s browser. This is generally done using JavaScript. The code for a server-side paywall is implemented on the website’s server, the computer that the website … Read more
Tired of publishing crap? No offense intended, we’ve all been there. You’re stuck in a cycle of trying to find keywords that you can rank for and spending hours investigating what might be a hit. You find something and then have to write a story on it, even though you … Read more
I missed when exactly they posted these, but sometime over the last two weeks Google published the new Subscribe with Google (SwG) Content Policies. Google has the policies divided into two sections – ‘user’ and ‘content’ – which seems like an odd way to do it. When they say ‘user’, … Read more
Let’s take a look at what it’s like to subscribe or contribute using Subscribe with Google from the perspective of one of your readers. The reader experience It starts at the subscription or contribution prompt. The background is greyed out and the prompt appears over the content. The prompt lists … Read more
You’re setting your site up to use Subscribe with Google and you’ve come to the part where you need to select between a subscription model or a contribution model. Which to choose? Let’s take a look at how each of them works. Subscription Model With the subscription model you can … Read more
On Oct 31, 2023, Google announced that their Reader Revenue Manager (RRM) for publishers and Subscribe with Google (SwG) for website subscribers is now available in 47 countries. When originally launched earlier this year, the RRM and SwG were only available in the US, Canada, Brazil, Mexico & Argentina. The … Read more
Google recently announced that the tool publishers use to set up Subscribe with Google has been renamed. It’s now called the “Reader Revenue Manager”. In some of the images included in this article, you will see the tool identified as “Subscribe with Google”. The Reader Revenue Manager allows publishers to … Read more